Guide 2 Pets



Canaries

  Articles:
  Body Language
  Cages
  Choosing
  Punishing

  Shopping
  Books
  Web Sites



Cats

  Articles
  Behavior
  Cancer
  Declawing
  Feeding
  Grooming
  Indoor or Outdoor?
  Naming
  Playing
  Pregnancy
  Safety
  Spaying

  Shopping
  Books
  Calendars
  Collars
  DVDs
  Magazines
  Toys
  Videos
  Web Sites



Dogs

  Articles
  Ear Disease
  Grooming
  Housebreaking
  Itching
  Newborn Puppies
  Postnatal
  Teeth & Gums

  Shopping
  Books
  Calendars
  Collars
  DVDs
  Magazines
  Toys
  Videos
  Web Sites



Ferrets

  Shopping
  Books
  Calendars
  Web Sites



Fish & Aquariums

  Articles
  Betta Fish
  Feeding
  Maintenance
  Setting Up

  Shopping
  Books
  Calendars
  Magazines
  Web Sites



Guinea Pigs

  Shopping
  Books
  Calendars
  Web Sites



Hamsters

  Shopping
  Books
  Calendars
  Web Sites



Parrots

  Articles
  Body Language
  Cages
  Choosing
  Punishing

  Shopping
  Books
  Calendars
  Web Sites



Rabbits

  Shopping
  Books
  Calendars
  Web Sites



Reptiles & Amphibians

  Shopping
  Books
  Calendars
  Magazines
  Web Sites



Pets

  Shopping
  Books
  Calendars
  Collars
  Magazines
  Web Sites





 















































 
Guide 2 Pets   >   Pets   >   Collars

 

Pet Collars


This site contains various collar pages, depending on the type of pet that you have:
Or you can choose from the selection of collars below:

Disclosure: Products details and descriptions provided by Amazon.com. Our company may receive a payment if you purchase products from them after following a link from this website.

Safety Turtle New 2.0 Pet Immersion Pool/Water Alarm Kit for Pets ONLY

Safety Turtle

Safety Turtle New 2.0 Pet Immersion Pool/Water Alarm Kit for Pets ONLY
Lowest New Price: $416.80*
In Stock.*
*(As of 14:30 Pacific 25 Mar 2023 More Info)


Click Here
Description:
Safety Turtle New 2.0 Pet Immersion Pool/Water Alarm Kit for Pets ONLY
  • Manufacturer: Safety Turtle
  • Brand: Safety Turtle
  • Model: ST400
  • UPC: 864121000215
  • EAN: 0864121000215
  • PartNumber: ST400
Physical Description:
  • Size: 5.0 Inches by 9.0 Inches by 7.0 Inches
  • Weight: 0.8 Pounds
Features:
  • ENSURES RELIABLE SAFETY - Unlike other pool alarms, the Safety Turtle 2.0 automatically emits a siren when your pets dip into the water. Other alarm kits won't notice if a dog slowly wades in the pool.
  • WIRELESSLY SENDS AN ALERT - The Safety Turtle 2.0 Pool/Water Alarm Kit includes a collar, which transmits a wireless signal to the base station when your pet submerges into the water.
  • OFFERS AN EXPANDABLE ALARM SYSTEM - The base alarm station supports unlimited Turtle collar, perfect for homeowners who have a litter of cats.
  • EASY-TO-USE - You don't need complicated wiring or programming with Safety Turtle. Simply attach the Turtle collar onto your pet and set the base station indoors 300-ft away from the pool.
  • PROVIDES LONG-LASTING QUALITY - The Safety Turtle lasts for 3 to 5 years depending on the number of activation.
Click here for more information

Ebros Gift Lifelike Pet Pal Golden Retriever Dog Statue 13" Tall with Jingle Collar and Greeting Sign As Patio Welcome Entry Door Home Decor Labrador Retrievers Family Sculpture

Ebros Gift

Ebros Gift Lifelike Pet Pal Golden Retriever Dog Statue 13" Tall with Jingle Collar and Greeting Sign As Patio Welcome Entry Door Home Decor Labrador Retrievers Family Sculpture
Lowest New Price: $58.95*
In Stock.*
*(As of 14:30 Pacific 25 Mar 2023 More Info)


Click Here
Description:
Ebros Gift Lifelike Pet Pal Golden Retriever Dog Statue 13" Tall with Jingle Collar and Greeting Sign As Patio Welcome Entry Door Home Decor Labrador Retrievers Family Sculpture
  • Manufacturer: DWKCORP
  • Brand: Ebros Gift
Physical Description:
  • Weight: 3.25 Pounds
  • Color: Multicolor
Features:
  • This Adorable Lifelike Golden Retriever Statue stands at 13" tall, 11.25" wide and 6.5" deep approximately. It weighs about 3.25 pounds.
  • This Adorable Lifelike Golden Retriever Statue is made of designer composite resin, hand painted and polished individually. Color tone may vary slightly from pictures. Our artisans pride themselves in the immaculate facial and body details of the dog.
  • This cute pooch comes with a collar that jingles and a latch hook sign that says "Life is Golden" on one side and "Wipe Your Paws" on the other side. He makes an adorable friend for your actual pet lab as well as a great guest greeter/reminder to clean their shoes or feet by your front entrance door or back patio entrance!
  • The Golden Retriever is one of the most popular dog breeds in the U.S. The breed’s friendly, tolerant attitude makes him a fabulous family pet, and his intelligence makes him a highly capable working dog. If you wish to have a Golden Retriever that requires no maintenance, then Buddy here is the perfect "dog" for you!
  • Props in photos are not included with the item. They are meant to provide size perspective of the item(s).
Click here for more information

Ebros Gift Lifelike Pet Pal American Pit Bull Dog Statue 13" Tall with Jingle Collar and Greeting Sign As Patio Welcome Entry Door Home Decor Pit Bulls Dogs Family Sculpture

Ebros Gift

Ebros Gift Lifelike Pet Pal American Pit Bull Dog Statue 13" Tall with Jingle Collar and Greeting Sign As Patio Welcome Entry Door Home Decor Pit Bulls Dogs Family Sculpture
Lowest New Price: $56.95*
In Stock.*
*(As of 14:30 Pacific 25 Mar 2023 More Info)


Click Here
Description:
Ebros Gift Lifelike Pet Pal American Pit Bull Dog Statue 13" Tall with Jingle Collar and Greeting Sign As Patio Welcome Entry Door Home Decor Pit Bulls Dogs Family Sculpture
  • Manufacturer: DWKCORP
  • Brand: Ebros Gift
Physical Description:
  • Size: 13.0 Inches by 11.0 Inches by 6.5 inches
  • Weight: 3.25 Pounds
  • Color: Multicolor
Features:
  • This Adorable Lifelike Pit Bull Statue stands at 13" tall, 11" wide and 6.5" deep approximately. It weighs about 3.25 pounds.
  • This Adorable Lifelike Pit Bull Statue is made of designer composite resin, hand painted and polished individually. Color tone may vary slightly from pictures. Our artisans pride themselves in the immaculate facial and body details of the dog.
  • This cute pooch comes with a collar that jingles and a latch hook sign that says "Bully Patrol" on one side and "The Snuggle Is Real" on the other side. He makes an adorable friend for your actual pet pit bull and as a decorative piece for you home or patio.
  • The protective and fearless Pit Bull is noted for its playful temperament and friendly nature. The Pit Bull is also athletic, and has a strong desire to please people. The Pit Bull breed has a high prey drive due to its being bred to chase and subdue livestock.
  • Props in photos are not included with the item. They are meant to provide size perspective of the item(s).
Click here for more information

Evergreen Red Dog Collar Garden Memorial Stone | Outdoor Safe | 12-Inch | Pet Remembrance Gift Statuary | Rainbow Bridge | Décor for Homes, Lawn and Garden

Evergreen Garden
Dog Collar Misc.

Evergreen Red Dog Collar Garden Memorial Stone | Outdoor Safe | 12-Inch | Pet Remembrance Gift Statuary | Rainbow Bridge | Décor for Homes, Lawn and Garden
List Price: $29.98*
Lowest New Price: $25.08*
In Stock.*
*(As of 14:30 Pacific 25 Mar 2023 More Info)


Click Here
Description:
Evergreen Red Dog Collar Garden Memorial Stone | Outdoor Safe | 12-Inch | Pet Remembrance Gift Statuary | Rainbow Bridge | Décor for Homes, Lawn and Garden
  • Manufacturer: TNT Media Group, Inc. Pets
  • Brand: Evergreen Garden
  • Model: 746851476129
  • UPCs: 746851476129, 740023920410, 053648125536
  • EANs: 0053648125536, 0746851476129, 0740023920410
  • PartNumber: 746851476129
Details:
  • Product Category: Misc.
Physical Description:
  • Size: 12.0 Inches by 12.0 Inches by 1.25 Inches
  • Weight: 1.7 Pounds
  • Color: Dog Collar
Features:
  • COMMEMORATING LOVED ONES: Our memorial garden stones serve as a touching tribute to honor and commemorate those who have passed. Symbolizing love and expressing condolences, this polystone memorial stepping stone is sculpted with a red dog collar and touching quote.
  • HEARTFELT MESSAGE: Engraving reads: “Together forever, never apart, maybe in distance, but never in heart." This message celebrates the time shared with a special furry friend and preserves wonderful memories to cherish for a lifetime.
  • KEEP ANYWHERE: This memorial stepping stone is indoor/outdoor safe and treated with a special finish for protection against the sun and weather. This garden accessory functions beautifully in any space. Place flat on a garden ground, along a pathway, by the front door, or on a patio or deck. Also can be propped against a tree or flower pot.
  • EASY TO DISPLAY: Measures10-inch wide and 1-inch deep. Display indoors as wall art, or propped on a mantel or table. The keyhole on the back of the stone allows for easy attachment to Evergreen's Stepping Stone Metal Stand (sold separately, item number: 24249), or displayed indoors (hanging hardware sold separately).
  • QUALITY GUARANTEE: We stand behind the quality of all of our products. Our company was founded over 25 years ago in Richmond, VA sewing flags by hand in the garage. If you have any questions or concerns about your purchase - please reach out to us directly and we will be happy to make it right. You can also click on our storefront link to shop our full selection of products.
Click here for more information

Ebros Gift Large Adorable Pug Dog Garden Greeter Statue with Jingle Collar 11.25" Tall Home Decor Figurine Pets Pugs Dogs Puppy Collectible Welcome Greetings Patio Lawn Sculpture

Gifts & Decors
Multi Colored Kitchen

Ebros Gift Large Adorable Pug Dog Garden Greeter Statue with Jingle Collar 11.25" Tall Home Decor Figurine Pets Pugs Dogs Puppy Collectible Welcome Greetings Patio Lawn Sculpture
Lowest New Price: $54.95*
In Stock.*
*(As of 14:30 Pacific 25 Mar 2023 More Info)


Click Here
Description:
Ebros Gift Large Adorable Pug Dog Garden Greeter Statue with Jingle Collar 11.25" Tall Home Decor Figurine Pets Pugs Dogs Puppy Collectible Welcome Greetings Patio Lawn Sculpture
  • Manufacturer: Ebros Gift
  • Brand: Gifts & Decors
  • UPC: 636676557984
  • EAN: 0636676557984
  • PartNumber: B01KIK1RCQ
Details:
  • Product Category: Kitchen
Physical Description:
  • Size: 13.0 Inches by 11.5 Inches by 8.5 Inches
  • Color: Multi Colored
Features:
  • This Large Pug Dog statue is approximately 11.25" tall and 9" long and 7.5" deep. It is designed to sit on flat surface.
  • This Large Pug Dog statue is made of resin, hand painted and polished. Color Tone may vary from pictures.
  • This adorable large pug dog figurine has a jingle collar that you can use to attach a block sign that has two sides to it. It says Pug Life or Pugs and Kisses! He will make a adorable door or garden greeter. Display him anywhere around your house and your pug pet is gonna think he got himself a new friend!!!
  • If you plan to use this figurine outdoors, you will need to UV coat this statue to avoid paint discoloration, chips and peels. Buy a clear, spray-on polyurethane product that states specifically that it provides UV protection. These products are readily available in your local hardware/paint stores.
  • This is an Ebros Gift exclusive collection.
Click here for more information

Wondercide - Ready to Use Flea, Tick, and Mosquito Yard Spray with Natural Essential Oils – Mosquito and Insect Killer, Treatment, and Repellent - Plant-Based - Safe Around Pets, Plants, Kids - 32 oz

Wondercide

Wondercide - Ready to Use Flea, Tick, and Mosquito Yard Spray with Natural Essential Oils – Mosquito and Insect Killer, Treatment, and Repellent - Plant-Based - Safe Around Pets, Plants, Kids - 32 oz
Lowest New Price: $37.99 ($1.19 / Ounce)*
In Stock.*
*(As of 14:30 Pacific 25 Mar 2023 More Info)


Click Here
Description:
Wondercide - Ready to Use Flea, Tick, and Mosquito Yard Spray with Natural Essential Oils – Mosquito and Insect Killer, Treatment, and Repellent - Plant-Based - Safe Around Pets, Plants, Kids - 32 oz
  • Manufacturer: Wondercide
  • Brand: Wondercide
  • UPC: 019962127441
  • EAN: 0019962127441
Physical Description:
  • Size: 2.3 Inches by 6.2 Inches
  • Weight: 2.35 Pounds
Features:
  • KILLS & REPELS. A flea and tick yard treatment and preventative, this pest-repellent spray is powered by natural essential oils and protects your pets and family.
  • SPRAY & PLAY! Safe around cats, dogs and people of all ages when used as directed, with no wait time for drying or reentry into sprayed areas and environments. Just attach directly to a garden hose, spray your backyard, and enjoy. Keep the bottle & Refill the sprayer with our Flea and Tick Spray Concentrate!
  • TREATS UP TO 5,000 SQUARE FEET. Can be safely used on lawns, gardens, grass, patios, dog kennels, vegetables, flowers, siding, brick, paint and more. Treat an existing pest infestation or for prevention. Application coverage depends on water pressure and walking speed.
  • NO NASTY INGREDIENTS. No artificial colors, fragrances or harsh pesticides. Made in the USA from powerful, sustainable, plant-based ingredients. Safe when sprayed outdoors around pets, kids, and beneficial insects like bees and butterflies when used as directed. Cruelty-Free and biodegradable. Keep the bottle & Refill the sprayer with our Flea and Tick Spray Concentrate!
  • POWERFULLY EFFECTIVE WITH NATURAL ESSENTIAL OILS. Powered by cedar oil, Wondercide is pest protection that's proven to work, especially for flea, tick, and mosquito removal. Packaging May Vary.
Click here for more information

Shappy 48 Pieces Large Rooster Collar Crow Collar with Blank Label Anti Crow Noise Neck Belt Nylon Rooster Collar for Roosters Cockerel, Prevent Chicken from Screaming or Disturbing Neighbors

Shappy
Yellow,Orange,Blue,Green Unknown Binding

Shappy 48 Pieces Large Rooster Collar Crow Collar with Blank Label Anti Crow Noise Neck Belt Nylon Rooster Collar for Roosters Cockerel, Prevent Chicken from Screaming or Disturbing Neighbors
Lowest New Price: $13.99*
In Stock.*
*(As of 14:30 Pacific 25 Mar 2023 More Info)


Click Here
Description:
Shappy 48 Pieces Large Rooster Collar Crow Collar with Blank Label Anti Crow Noise Neck Belt Nylon Rooster Collar for Roosters Cockerel, Prevent Chicken from Screaming or Disturbing Neighbors
  • Manufacturer: Shappy
  • Brand: Shappy
  • Model: DS-Shappy-2951910
  • PartNumber: DS-Shappy-2951910
Details:
  • Product Category: Unknown Binding
Physical Description:
  • Color: Yellow,Orange,Blue,Green
Features:
  • Package content: you will get 48 pieces of marked rooster collars in 6 colors, including red, blue, green, yellow, orange and black, each color has 8 pieces, these bright colored collar will make your poultry easy to be found; The quantity is sufficient for you to use in daily life, or share them with friends, neighbors
  • ind the poultry quickly: with the blank label, you can make different records on the rooster collars, you can write number, name, or anything you want, not easy to smear, helping you quickly distinguish your poultry
  • Durable material: the anti crow noise neck belt is made of quality nylon matedrial, equipped with a nylon buckle, which can be adjusted according to the rooster's neck girth, easy to operate, safe and durable, and reusable; The anti crow noise neck belt is about 2.5 x 25 cm, and you can adjust it as needed
  • Reduces crowing: the anti crow rooster collar could not sure to fully stop your rooster crow, and the anti crow rooster collar works by diminishing the force behind roosters' crows; Reserves of air from air sacs (in addition to their lungs) are expelled all at once when they crow; It tends to limit the force of the air and makes crows quiet
  • Wide applications: these nylon rooster collars are designed to significantly reduce the volume and frequency of crowing, can prevent chickens from chirping and disturbing neighbors, suitable for chicken, ducks, geese, and other poultries
Click here for more information

Lifebuoy 2.0 BCone Smart Floating Pool Safety Alarm System, Works with Alexa and Google Assistant, Wi-Fi Connectivity, App control from Anywhere. Powerfully loud Alarm on both the Pool and Home Units.

LIFEBUOY MAKE YOUR POOL SAFER

Lifebuoy 2.0 BCone Smart Floating Pool Safety Alarm System, Works with Alexa and Google Assistant, Wi-Fi Connectivity, App control from Anywhere. Powerfully loud Alarm on both the Pool and Home Units.
Lowest New Price: $495.00*
In Stock.*
*(As of 14:30 Pacific 25 Mar 2023 More Info)


Click Here
Description:
Lifebuoy 2.0 BCone Smart Floating Pool Safety Alarm System, Works with Alexa and Google Assistant, Wi-Fi Connectivity, App control from Anywhere. Powerfully loud Alarm on both the Pool and Home Units.
  • Manufacturer: Lifebuoy LTD
  • Brand: LIFEBUOY MAKE YOUR POOL SAFER
  • Model: BC006-Sy-A.US
  • EAN: 7290018812006
Physical Description:
  • Size: 8.7 Inches by 9.4 Inches by 9.4 Inches
  • Weight: 0.09810570659 Pounds
  • Color: Red and White
Features:
  • Connectivity - Connects to Alexa and Google Assistant. Smartphone App connectivity to fully control the system, no matter where you are.
  • Performance - Advanced algorithm prevents false alerts. Powerfully loud alarm on both the pool and home units. Quick and Easy Installation, all HW included.
  • Compatibility - Works in any type of pool, spas, and Garden Ponds. Up to 4 pool units can be connected to one home unit, for large pools or multiple Pools/Spas. Portable so you can take it with you for vacations. Meets ASTM-F2208 Requirements.
  • Reliability - 3 years manufacturer’s warranty. Made of highly durable materials for maximum reliability. IP68 waterproof certified.
  • BCone uses a smart feature named Swim Mode. When Swim Mode is activated, the alarm will not sound off – to allow swimming. Should no movement be detected for Several minutes, the system will reactivate automatically, and in the event of a fall into the pool - a siren will go off.
Click here for more information

Rare Egyptian Bastet Cat Memorial Urn

VERONESE
Bronze Misc.

Rare Egyptian Bastet Cat Memorial Urn
Lowest New Price: $74.95*
In Stock.*
*(As of 14:30 Pacific 25 Mar 2023 More Info)


Click Here
Description:
Rare Egyptian Bastet Cat Memorial Urn
  • Brand: VERONESE
  • Model: B01MTV2MBW
  • EAN: 6944197125730
  • PartNumber: B01MTV2MBW
Details:
  • Product Category: Misc.
Physical Description:
  • Size: 2.9527559025 Inches by 4.724409444 Inches by 2.6377952729 Inches
  • Color: Bronze
Features:
  • Made from high quality cold cast resin with bronze powder finish
  • Approximately 65-70 square inches of storage space
  • Dimensions: H: 10" x W: 5" x L: 5"
  • Easy to remove lid that can be sealed with silicon adhesive gel or strong glue.
  • A beautiful memorial to honor your beloved companion
Click here for more information

Pasadena Black Velvet Collar with Flower Filigrees & Crystals for Dogs & Cats, Amethyst, Size 10" (7"-8.5")

Mirage Pet Products
Misc.

Pasadena Black Velvet Collar with Flower Filigrees & Crystals for Dogs & Cats, Amethyst, Size 10" (7"-8.5")
Lowest New Price: $15.10 ($15.10 / Count)*
In stock. Usually ships within 4 to 5 days.*
*(As of 14:30 Pacific 25 Mar 2023 More Info)


Click Here
Description:
Pasadena Black Velvet Collar with Flower Filigrees & Crystals for Dogs & Cats, Amethyst, Size 10" (7"-8.5")
  • Manufacturer: Mirage Pet Products
  • Brand: Mirage Pet Products
  • Model: 9-05 10Ayt
  • UPC: 099994371258
  • EAN: 0099994371258
  • PartNumber: 9-0510Ayt
Details:
  • Product Category: Misc.
Physical Description:
  • Weight: 2.0 Pounds
Features:
  • New
Click here for more information


Click Here


 
 
 

 
 
Disclaimer: This website and its content, is intended for general information only. The website and its content, is NOT intended as veterinary or veterinary-medicine advice, and is NOT intended as a substitute for advice from a properly qualified veterinarian. The website and its content, was NOT written by a veterinarian. Information on this site is the personal opinions of the authors only, and has NOT been reviewed or vetted by a veterinarian. Information on this site has NOT scientifically tested or validated. You are STRONGLY advised to consult your veterinarian, if you need health or medical advice concerning pets or other animals, suspect that your pet or another animal may have an illness or disease or medical condition, or if you need any form of diagnosis or treatment for your pet or another animal. You are also STRONGLY advised to consult your veterinarian, before taking any action, if you are considering any type of action (including but not limited to: home remedies, lifestyle changes, home environment changes, dietary changes, changes to exercise regimen, etc.) which may affect the health of your pet or another animal, or which is intended to prevent, cure or treat any medical condition that may affect your pet or another animal. The owners of this website are NOT responsible for, have NOT reviewed, do NOT necessarily agree with, and have no opinion on, third party websites which may appear in links or advertisements (including but not limited to: banner adverts, Google AdSense, or a text link). If a third party website is linked, advertised or described on this website, that is NOT intended to mean, and should NOT be construed as meaning, that the owners of this website endorse, agree with, or have any opinion on that website or its content. In general, we advise you to use do due diligence, use good judgement, and always consult your doctor regarding medical and health matters.

Copyright © 2006-2023, Answers 2000 Limited

CERTAIN CONTENT THAT APPEARS ON THIS SITE COMES FROM AMAZON SERVICES LLC. THIS CONTENT IS PROVIDED 'AS IS' AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.
CERTAIN CONTENT THAT APPEARS ON THIS SITE,COMES FROM AMAZON EU S. r.l. THIS CONTENT IS PROVIDED 'AS IS' AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.

Disclosure: Our company's websites' content (including this website's content) includes advertisements for our own company's websites, products, and services, and for other organization's websites, products, and services. In the case of links to other organization's websites, our company may receive a payment, (1) if you purchase products or services, or (2) if you sign-up for third party offers, after following links from this website. Unless specifically otherwise stated, information about other organization's products and services, is based on information provided by that organization, the product/service vendor, and/or publicly available information - and should not be taken to mean that we have used the product/service in question. Additionally, our company's websites contain some adverts which we are paid to display, but whose content is not selected by us, such as Google AdSense ads. For more detailed information, please see Advertising/Endorsements Disclosures

Our sites use cookies, some of which may already be set on your computer. Use of our site constitutes consent for this. For details, please see Privacy.

Click privacy for information about our company's privacy, data collection and data retention policies, and your rights.

Contact Us   Privacy   Terms of Use   Advertising/Endorsements Disclosures

In Association With Amazon.com
Answers 2000 Limited is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
In Association With Amazon.co.uk
Answers 2000 Limited is a participant in the Amazon EU Associates Programme, an affiliate advertising programme designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.co.uk.
As an Amazon Associate, our company earns from qualifying purchases. Amazon, the Amazon logo, Endless, and the Endless logo are trademarks of Amazon.com, Inc. or its affiliates.


All trademarks are property of their respective owners.
All third party content and adverts are copyright of their respective owners.

Some graphics on our web sites are Copyright (C) 1997-2000 Hemera Technologies Inc., and used under license. All such pictures are provided for viewing purposes only and are not to be saved or downloaded. All such pictures of recognizable individuals are models and used for illustrative purposes only, and not meant to imply any association or endorsement of said individual with any product or service.